A couple months back, I heard GetListed.org had been working on a 'surprise' project, but didn't know too much about the details until a few days ago. David Mihm sent a few of us local SEO'ers access to try the new Canadian version of GetListed.org! (jumps for joy) For those who don't know, GetListed.org is a resource for small business owners to learn more about their business and how it is listed online. It was created in 2009 but only had two versions available: the US and UK versions. Along with David is community of local search marketers who contribute to the overall success of GetListed.org, as well as those awesome Local SEO'ers between Canada, US and UK!
Here's a screenshot of the GetListed.org homepage, for Canada:
Just to run through a quick example with you so you understand how this can work for your business, I will use a Boston Pizza chain in Ottawa to illustrate what you will find with GetListed.org's tool.
The Listing Snapshot section details information about their business including the name of the business, address and phone number. It also calculates your listing score, which is a number on a scale of 1-100 explaining how complete your business profile is presented in the major search engines. Along the right side are other local business services that you could potentially list your business in. Some of those include Google Places, Yelp, YellowPages, HotFrog, Foursquare and Brownbook.
Now, if you dive deeper into the page, you'll find the Details section, which pulls your listing information from various sources like Google Places or Yelp and displayed them within this handy tool. As you can see above, this listing is claimed by the owner, their information is filled out completely, there are 6 reviews, the categories they are listed in, photos they've uploaded, and the list of citations pointing to the business. Clearly, the owner of this Boston Pizza's done his/her homework and made sure their listing was completed and optimized.
That's it! Fairly simple tool to use and I will let you explore the rest on your own.
There is huge opportunity for growth for small businesses on the web, and in the past I've explained the benefits of local search marketing and what it could mean for your business. Now it's up to you to get'er done!




Jackson Lo is an SEO Consultant located in the Ottawa area. Currently, he holds a position as a consultant in the areas of SEO, Local Search, and Social Media at Cardinal Path. Jackson enjoys competitive volleyball, photography and food. Read